Featured Success Story

Empowering Breville’s Global Tech Transformation

Through a Strategic India GCC Setup. Discover how we bridged the gap between Australia and Bangalore to build a high-performance 3% Elite Engineering team.

Breville Logo
Breville Group
  • IndustryKitchen Appliances
  • HQSydney, Australia
  • Reach70+ Countries
Client Overview

90+ Years of World-Class Kitchen Innovation

Breville is an iconic Australian global brand that has been delivering world-class kitchen innovation for over 90 years. Known for its design-led, high-performance appliances, Breville’s products are sold in over 70 countries.

To maintain its competitive edge and fuel its digital evolution, Breville embarked on a mission to build a high-performance Global Capability Center (GCC) in India.

React
Next.js
Node.js
Salesforce
AEM
The Challenge

Bridging the Distance from Australia to India

Breville needed to move beyond traditional outsourcing to build a dedicated technical base in Bangalore. Their goal was to establish a core engineering unit seamlessly integrated with their global headquarters while mastering a complex technology stack.

The challenge was architecting a center that mirrored Breville’s culture, ensured 100% IP security, and offered rapid scalability.

AEM React & Next.js Node.js Salesforce
The Solution

Appriffy’s Strategic GCC Framework

Appriffy stepped in as the strategic partner to facilitate Breville’s technical journey by outsourcing their 3% Elite Tech team.

1. Architecting the Talent Base

Tapped into our AI-vetted pool to handpick developers specialized in Breville’s core stack:

  • Frontend Excellence: ReactJS & Next.js for SEO-optimized web experiences.
  • Enterprise Integration: AEM and Salesforce for digital asset precision.
  • Backend Scaling: Node.js and TypeScript for robust, type-safe servers.

2. Cultural Integration

Appriffy ensured the India team operated as a direct extension of Breville Australia. By implementing shared agile methodologies and 24/7 innovation cycles, the Bangalore GCC became a pivotal part of Breville’s global R&D.

The Results

A Scalable Technical Powerhouse

<90

Days Setup

Transitioned to an operational Innovation Hub rapidly.

100%

Stack Mastery

Migrated & optimized platforms using AEM & JS.

40%

Cost Reduction

Reduced operational costs while doubling release speed.

100%

Ownership

Breville maintains full control over IP and culture.

"By partnering with Appriffy, Breville successfully bridged the gap between Australia and the world’s most vibrant tech ecosystem."

Today, the Breville Bangalore GCC stands as a testament to how global brands can use the Appriffy model to build dedicated, high-complexity engineering teams that drive the future of kitchen technology.

CIN - U72900KA2018PTC116107 | GST - 29AARCA2696J1ZW | DIPP Certificate Number: DIPP51170